Why Buy An Existing Franchise Business
In
today’s hyper competitive economy buying an existing or
established franchise business can offer an individual a
number of distinct advantages, and often sometimes an even
greater chance of success versus launching a new franchise
business. In some cases these advantages could ultimately
make the difference between success and failure for the
average entrepreneur. Below you will find a list of some of
the major and more obvious potential advantages of investing
in an established snap fitness franchise business. This
would include a verifiable track record, lower investment,
established customers, current income, and generally a lower
risk of failure.
Track Record & History:
When
you buy an existing franchise business you have the
advantage of being able to review and validate detailed past
financial records that can help demonstrate whether the
target business is ultimately a good investment or not. With
a new franchise opportunity in most cases you are relying
solely on potential sales projections provided by the
franchise company based on demographics and how other
established units are performing. In short, having the
ability to see actual yearly sales volume, net income, and
operating costs can greatly increase your chances of making
a good investment decision.
Potentially Lower Investment:
In
some cases it’s not unusual to be able to purchase an
existing franchise business for much less than the initial
costs of a start-up opportunity. This scenario is even more
attractive when you consider that the business may already
be well established and profitable.
Established Customer Base:
When
you buy an existing franchise business you also have the
benefit of a built in member base that has hopefully created
a large reservoir of good will that will remain in place
after the transfer to new ownership. It’s comforting to
know that the previous owner has already invested a lot of
time and money to create a loyal clientele and subsequent
revenue stream. This should theoretically allow you more
time to concentrate on other aspects of the business.
Current Income or Cash Flow:
In
general, the majority of new franchise businesses don’t
start making a profit until their second year of operation.
This can be challenging of course for the owner operator who
may not have adequate working capital to meet his business
and personal expenses in the interim. In most cases (if you
have made a prudent purchase) with an existing and
established franchise you can rely on a fairly predictable
cash flow that should cover your expenses (including debt
service) and allow you to make a profit.
Easier To Finance:
Whether
you are seeking bank financing or the owner is offering
seller financing as part of the acquisition terms, you
should in most case have a much easier time securing
acceptable financing to buy an existing franchise. Lenders
and Banks make no secret they prefer working with
established businesses that can provide a detailed financial
history of performance versus working with a start-up. With
seller financing you can negotiate and secure acceptable
terms directly with the owner and avoid the headaches and
restrictions associated with securing bank financing for an
acquisition.
Less Risk:
Although buying a new franchise business is considered
statistically much less risky than starting a non-franchised
business from scratch, buying an existing franchise with an
established track record is generally even less risky. Even
new franchise locations occasionally fail for a myriad of
reasons including under capitalization, fierce competition,
or a poor location. Existing franchise units on the other
had that have been established 5 years or more and have
overcome the obstacles that all new small businesses face
generally have a very low rate of failure.
Researching the Franchisor
UFOC/FDD
What is a UFOC/FDD, Uniform Franchise Offering Circular /
Franchise Disclosure Document?
The UFOC/FDD was a response to some unethical behavior in
the 1960s and 1970s. Today franchises are regulated by law.
The Federal Trade Commission (FTC) requires that certain
information be disclosed to potential franchisees before a
contract can be signed or any payment made. The information
is presented to the prospective franchisee in the form of a
document -- the UFOC/FDD.
Franchise Registration States
The FTC requires franchisors in every state to provide a
UFOC/FDD. In addition, some states require that the offering
must first be approved and registered by the state before it
can be promoted to prospective franchise buyers. These
states include: California, Hawaii, Illinois, Indiana,
Maryland, Michigan, Minnesota, New York, North Dakota,
Oregon, Rhode Island, South Dakota, Virginia, Washington,
and Wisconsin. Certain states, such as Illinois and
Minnesota, have even more stringent requirements for the
franchisor. This in turn affords better protection for the
prospective franchisee.
What Does the Franchise UFOC/FDD Contain?
The UFOC/FDD contains 23 items of information that must be
current as of the completion of the franchisors most recent
fiscal year. If there is a material change to the
information in the document, the franchisor must make a
revision (to be issued quarterly). The disclosure document
must be given to a prospective franchisee at whichever
occurs earlier: the first personal meeting of franchisor and
prospective franchisee or ten working days prior to the
execution of a contract or money payment to the franchisor.
Standard Registration Documents:
1. The Franchisor, It’s Predecessors And Affiliates
2. Business Experience
3. Litigation
4. Bankruptcy
5. Initial Franchise Fee
6. Other Fees
7. Initial Investment
8. Restrictions On Sources Of Products And Services
9. Franchisee’s Obligations
10. Financing
11. Franchisor’s Obligations
12. Territory
13. Trademarks
14. Patents, Copyrights and Proprietary Information
15. Obligation To Participate In The Actual Operation Of The
Franchise Business
16. Restrictions On What The Franchisee May Sell
17. Renewal, Termination, Transfer And Dispute Resolution
18. Public Figures
19. Earnings Claims
20. List Of Outlets
21. Financial Statements
22. Contracts
23. Receipt
How Do I Use this Franchise Document?
The UFOC/FDD is similar to a securities prospectus. It can
provide the information you need to evaluate a company or to
target potential sales clients. An accredited franchise
company, whether publicly traded or privately owned, must
provide this disclosure document.
The UFOC/FDD is most valuable for potential franchisees,
potential franchisors, franchisors, investors, financial
companies and suppliers to franchisees.
Summary: Please keep in mind that all prospective business
buyers should thoroughly investigate any franchise or
business, obtain all appropriate disclosure documents
available, and seek expert consultation prior to making any
investment decisions. |